Amazon Kindle Ad Taunts Apple iPad

Posted in e-reader by AURUM3 NewTech on the September 14th, 2010
Tags: , , ,

Amazon is taunting Apple’s iPad in a new ad promoting the Kindle. In the commercial, Amazon shows a geeky iPad owner frustrated with not being able to read his device in daylight, while the bikini-clad Kindle user next to him has no such problem.

Amazon is trying very hard to get users to buy Kindle when the company knows it is a much inferior product to Apple’s iPad. iPad has higher resolution, colour display, backlighting and more compared with the Kindle.

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