Customer Survey Gave Apple Good Score But Dell Is Very Bad
According to a customer experience survey released by Forrester Research, Apple scored quite good while PC manufacturers scored badly. Dell flunked with a poor 58% rating overall and a very poor 47% in enjoyability. And the blame for such a poor score goes partly to Microsoft’s Windows software. HP, Compaq and Gateway scored between between 63% and 66%.
Looks like Microsoft’s ad targeting Apple did nothing to improve customer experience.
on April 19th, 2009 at 12:44 am
According to a customer experience survey released by Forrester Research, Apple scored quite good while PC manufacturers scored badly.
…Apple scored quite well…
…while PC manufacturers scored poorly…