News Corp. Sells MySpace For Bargain $35 Million
News Corp. offloaded the failing MySpace social website for a bargain price of $35 million to Specific Media and Justin Timberlake. That is a huge lost since News Corp bought MySpace for $580 million in 2005, and was hoping to fetch around $100 million for the social networking site.
Failing Social Network MySpace Integrates With Facebook To Survive
MySpace is trying very hard to survive in the social media landscape by making it possible for users to carry over their likes and interests from their Facebook profile to their MySpace page.
Recently MySpace also attempt to revive its fortunes through a major redesign of the site around entertainment. MySpace also rebranded with a new logo My follow by the symbol space. Not sure is a good direction.
MySpace will also push out mobile apps of the website to iPhone and Android smartphones.
Will MySpace survive? Our prediction is a big no.
Failing Social Network MySpace Redesigned Around Entertainment
MySpace is no longer competing with Facebook after loosing serious numbers of users but retained a core of music fans. The failing social network site desparately tried to regain user base by redesigning the site around entertainment and video. MySpace will be rebranded with a new logo My follow by the symbol space. Not sure is a good direction.
MySpace will also push out mobile apps of the website to iPhone and Android smartphones. Myspace is planning a marketing campaign to launch in mid November to promote the new site.
Will MySpace survive? Our prediction is a big no.
MySpace Surrenders And Now Sync To Facebook
MySpace used to be the king of the social network but now Facebook has overtaken the reign. Nowadays it will be a mistake if you have nothing to do with Facebook. So MySpace has waved the white flag and start syncing to Facebook. This allows MySpace users, musicians and celebrities around the world to sync their status updates with their Facebook profile or Page, while also offering them the ability to share content such as music, videos, game apps, links and photos with their friends on Facebook.
Facebook Caught Sharing User Data With Advertisers
The Wall Street Journal has reported that Facebook, MySpace, Digg and other social networking websites have been sharing private user data with advertisers without users’ knowledge or consent.
The users data shared are user IDs and usernames that are tied to the user profiles. For example, if you have not lock down your personal info on Facebook, advertisers can find out your real name, age, hometown, sexual orientation and occupation.
Since the investigation by WSJ, MySpace and Facebook have stopped sharing these info with advertisers.
Google Adds MySpace Status To Search
Twitter status dominates Google’s real time search, and MySpace updates will now appear too. Will this be useful? Google also plans to include updates from FriendFeed, Jaiku and Identi.ca.
Facebook Makes MySpace Bite The Dust
According to Internet monitoring company, Experian Hitwise, Facebook is number 1 and Twitter number 2. MySpace has scores of users walking away. For September 2009, Facebook takes 58.6% of U.S. social networking tracking, a jump of 194% over the same period last year. Over the same period, MySpace has plunged to 33%.
mySpace Buys iLike
MySpace is acquiring popular social music discovery service iLike for around $20 million. iLike tracks what you listen to and like and gives you recommendations on new music based on that data as well as what your friends are listening to. It has over 50 million music lovers across Facebook, Bebo, Orkut, hi5, and iGoogle.
Source: iLike Joins Forces With MySpace & Sells Music In-Page
Facebook Trumps MySpace In The U.S.
ComScore research firm says that Facebook had 70.28 million U.S. users last month, topping MySpace’s 70.26 million. Facebook has 307.1 million users worldwide while MySpace has 126.9 million users. Twitter is now the third largest with 7.6 million users.
Facebook Is King Of Social Networking
Market researcher Nielsen Online has found that there is an 83% rise in the use of Facebook in the US compared to last year. Users spent 13.9 billion minutes on Facebook in April 2009.
Twitter comes in strong with 300 million minutes in April 2009. MySpace attracts just under 5 million minutes, a decreased of 31%, according to new figures from Nielsen Online. But MySpace continue to be the number one social networking site for online video.
